Roots

At my core, I am driven by three enduring questions: why is a principle sound, how can creativity meaningfully inspire, and how is human behavior is shaped by the digital systems we design. These questions first took shape during my studies in philosophy, cognitive science, and classical art, where I explored ethical systems, theories of knowledge, and creative expression through classical art. I was fascinated by how people learn, how meaning is constructed, and how experiences—when thoughtfully designed—can change the way we see and engage with the world.

That curiosity ultimately led me into technology. Through an intensive international program in new media design supported by the creative communities of Rhode Island School of Design and the Fraunhofer Center for Research in Computer Graphics, I discovered 3D modeling, animation, and interactive experience design. Those tools expanded my creative vocabulary—and changed my career trajectory. Inspired by advances in animation and interactive storytelling, I began my career as a Technical Artist at LucasArts, helping build new worlds for players to explore in Star Wars: Galactic Battlegrounds. It was there that I first experienced the unique power of games as systems of meaning, agency, and play.

Shoots

Over time, my work evolved from crafting assets and experiences to shaping the systems behind them. I moved into product management and platform leadership, spending over fifteen years in Bay Area creative and technology ecosystems at companies like Apple, MTV/Nickelodeon, Amazon, Sony PlayStation, and LEGO. Across these environments, I learned how visionary ideas become durable products—through collaboration, experimentation, and a deep respect for both users and craft.

At Apple, I witnessed firsthand how hard lessons from early internet services could inform the creation of entirely new product categories. Producing applications like iWork for iPhone and iPad, and helping launch iBooks Author, cemented my passion for zero-to-one product creation. That passion carried forward into social games, mobile gaming platforms, and large-scale ecosystems, where I led products designed to help people learn, discover, and play together.

My work at Sony PlayStation was particularly formative. Leading platform experiences for the PlayStation 5 era, I partnered closely with creative, engineering, research, and marketing teams to deliver systems that enhanced player immersion and discovery across console, mobile, and web. That experience reinforced my belief that the best player experiences emerge when creative vision is supported—not constrained—by data-informed product leadership.

Most recently, at the LEGO Group’s Creative Play Lab, I brought these threads together by establishing innovation missions centered on playful learning. I empowered multidisciplinary teams to pioneer new toy and digital systems that fulfilled unmet human needs—helping children learn through curiosity, experimentation, and story-driven play. Across my career, I have become increasingly convinced that when we play well, we learn deeply, and that responsibly designed systems can democratize access to meaningful learning experiences.

Thanks for stopping by!