About

roots —

I began with questions rather than tools. I was drawn to philosophy, psychology, and art because they asked how humans make meaning, how values become systems, and how experiences shape the way we think and behave. At university, I studied big ideas about ethical systems, theories of knowledge and cognitive science, while cultivating creativity in studio art. I was fascinated by how people learn, how meaning is constructed, and how experiences—when thoughtfully designed—can change the way we experience and engage with the world.

That curiosity ultimately led me to technology. Through an intensive international program in new media design supported by the creative communities of Rhode Island School of Design and the Fraunhofer Center for Research in Computer Graphics, I discovered 3D modeling, animation, and interactive experience design. Exploring and mastering creative tools reframed technology for me, expanding my creative vocabulary and widening my view of what creating experiences could mean— a way to construct worlds governed by rules, feedback, and human choice.

shoots —

Inspired by advances in animation and interactive storytelling, I began my career as a Technical Artist at LucasArts, helping build new worlds for players to explore in Star Wars: Galactic Battlegrounds. It was there that I first contributed to games as living systems— places where rules create meaning, agency produces learning, and play becomes a way of understanding how a world works.

As my curiosity deepened, my role began to shift. I grew from crafting assets within systems to shaping the systems themselves. This transition took me into product management and platform leadership over more than fifteen years in Bay Area creative and high tech ecosystems, including Apple, MTV/Nickelodeon, Amazon, and Sony PlayStation. Beyond novelty, I was interested in durability: how do ambitious ideas survive contact with reality and become products people rely on? Across these environments, I learned how visionary ideas become durable products— through collaboration, experimentation, and a deep respect for both consumers and craft. 

At Apple, I witnessed firsthand how hard lessons from early internet services could inform the development of entirely new product categories. Producing applications like iWork for iPhone and iPad, and helping launch iBooks 2.0 and iBooks Author, ignited my lasting passion for zero-to-one work— designing tools that help people learn, create, and participate in new ways. I became increasingly motivated by products that did more than function well: products that taught users how to use them, and rewarded exploration with understanding.

That motivation pulled me toward social and multiplayer experiences. I moved into social gaming, initially optimizing live games for children, such as the award-winning MonkeyQuest, and then into building and optimizing global social and mobile gaming platforms. Across these systems, my focus remained consistent: understanding how people learn together through play, and how rules, incentives, and feedback loops can encourage collaboration rather than friction.

As my work expanded, so did the systems themselves. I gravitated toward platform thinking and consumer-grade learning systems enhanced by data and emerging technologies, including machine learning and AI. I worked on products such as a machine-learning-driven news reader, writing tools for students and teachers, and discovery systems that helped players learn new ways to engage across the PlayStation ecosystem. Through this work, I became deeply committed to building learning systems that are helpful, accessible, and responsible by design.

My time at Sony PlayStation was particularly formative. Leading the universal search platform experience development for the PlayStation 5 era, I partnered closely with design, engineering, research, and marketing teams to deliver systems that enhanced immersion and discovery across console, mobile, and web. That experience reinforced a belief I still hold: the strongest player experiences emerge when creative vision is supported, not constrained, by thoughtful, data-informed product leadership.

fruits—

After launching multiple products and platforms from zero-to-one, I began reflecting more deliberately on what enables true innovation leaps. New technology only changes industries when harnessed into products that fulfill unmet human needs. Across shifts in role—from technical artist to producer to product leader—and across cultures—from San Francisco to Tokyo, London, and Billund—I have remained focused on product craft that maximizes and democratizes learning.

companies with legendary innovation legacies

The products I am most proud of are those that educate, entertain, and inform—experiences that invite curiosity, reward mastery, and earn return visits. At the heart of my work is a fascination with systems: how values become rules, how rules shape behavior, and how well-designed experiences can encourage people to learn, adapt, and reflect. This curiosity, first formed through philosophy and art, continues to guide how I build worlds—digital or physical—intended to be explored.

playful experiment culture at the LEGO Group

Because I am a craftsman at heart, I share what I learn along the way. I mentor, teach, speak, and build communities of practice—through The Product School, PlayStation mentorship programs, Women in Technology initiatives, LEGO innovation teams, and as an Open Innovation Fellow with London & Partners and the Royal College of Art. I believe progress compounds when knowledge is shared.

When I am not working, I am usually outside—gardening, reading, exploring local arts and culture or scribbling in a notebook in the field. In the winter: skiing.

companies I’ve managed products for